A contingency plan is a planned set of actions that a business will take in the event of a crisis. Managers in a business will make predictions of what could go wrong, take measures to prevent the crises and decide on what the response will be ahead of time. The overall aim to to get the business back to normal operations as quickly as possible,

Crises may include fire, flood, financial issues, computer hacking and bad PR.

Preventative action may include staff health and safety training, corporate social responsibility, firewalls and better financial management.

Responses may include fire evacuation plans, financial reserves, press conferences and insurance policies.

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