A1 Reasons for Business Success

Innovation - customers needs and competitors products are constantly changing. In order to attract and maintain customers, businesses need to explore new ideas.

USP - A clear unique selling point will allow a business to stand out from their competitors.

Marketing - understanding the needs of customers through research and competitor analysis allows businesses to better cater for their changing wants and needs.

Sales - Creating sales through strong promotion and developing good customer relationships increases revenue and repeat purchases.

Financial management - Poor financial management can lead to business failure, often through liquidity issues.

Talent - the term ‘talent’ is used to refer to employees. Having strong HR Management ensures that staff are innovative, productive and efficient.

Leadership - Different people and situations respond better to different leadership styles. Tailoring leadership to the business will improve outcomes from staff.

Clear vision and goals - having a clear vision helps everybody in the organisation work together and understand their role in achieving it.

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A1 Business Size

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A2 Stakeholders