B1 Analysis of Data
Unit 7: Business Decision Making
Analysis of data involves reviewing the data to establish any patterns and trends.
Comparison of data between different years can illustrate trends such as a rise or decline in sales or costs. Comparison of data with competition can raise questions about activities that raise performance. Comparison of data between different customer groups can help identify a profitable target market.
Evaluation of data to predict consequences, provide reasonable alternatives and justify solutions
